Rankin拍摄的章子怡
Rankin推出一项全新创作，计划拍摄1000名英国民众的肖像作品，以独特视角展现英国当代文化面貌。
Rankin曾为众多名人和明星拍摄作品，他的视角独特，风格轻快，对人物个性的捕捉细致敏感，他的作品有鲜明的个人风格，彰显商业与艺术的平衡，这些都使得他跻身当代最具影响力的摄影大师之列。
此次创作旨在帮助人们发现自身的美丽。Rankin认为，只要相信自己，任何人都可以是美丽的。
名为“拍摄我Rankin!”（Shoot Me Rankin!）的计划现在已经吸引了250名公众的参加，一旦拍摄完毕，作品将会在名为“Rankin现场！”（Rankin Live!）的展览中展出并不断更新。
展出将于7月31号至9月0号在杜鲁门酿酒厂（Truman Brewery）举办。详细信息可访问网站：www.rankin.co.uk
（来源：Artdaily，点击参看原文）
【编辑：张明湖】
Shoot Me, Rankin! The UK Steps in Front of the Camera
LONDON.- In his most ambitious project yet, Rankin is creating a portrait of contemporary Britain, photographing 1,000 people from across the UK. Selected either for their distinct sense of style, vibrant personalities or individual life stories, from the thousands who have applied to take part, those chosen will be part of a unique visual document that captures a broad spectrum of British culture through Rankin’s eyes.
For the first time, Rankin opens the doors to his studio and reveals a world often perceived of as elite. Shoot Me, Rankin! offers everyone the chance to step into the world of high end photography and become part of an audacious interactive show within Rankin’s forthcoming exhibition, Rankin Live!. Individuals will stand in front of the same lens as the Queen, Kate Moss, Robert Downey Jr., and Daniel Craig, and experience what it feels like to be photographed by arguably the most influential photographer of his generation.
“Any time Rankin takes a picture he knows what he wants, and there is really no chance of being anyone but who you are, even if you try. You can trust him. I trust him." Kate Moss.
Once shot, the images will be immediately hung as part of the museum-scale exhibition Rankin Live! at the Old Truman Brewery, creating an ever-changing and evolving showcase of Rankin’s contemporary and archive work.
And for those who wish to turn the camera on others rather than be subjects themselves, visitors to the exhibition can observe Rankin himself at work, while his online guide, ‘How to shoot like Rankin’, which accompanies the exhibition, shows celebrity contributors demonstrating Rankin’s techniques.
Famous in fifteen minutes, from hair and makeup to a portrait on public view, this show is a fascinating subversion of the glamorisation of public figures in an age of celebrity obsession, and an empowering process for the many individuals taking part.
As Rankin has observed, most people hate having their photograph taken and celebrities are no exception. Shoot Me Rankin! demystifies the process and allows people to discover their own beauty.
Rankin says of the project, “I wanted to make people think about the images and adverts that surround them. I didn’t want it to be an X-Factor project. These are not reality TV stars. It’s quite the opposite. This project is about investing people with a sense of empowerment that springs from inside themselves. I don’t want to be beautifying England, but showing that anyone can be beautiful if they can trust themselves to be.’’
Shoot Me Rankin! is a natural evolution for the photographer, who loves the challenge of working outside his comfort zone and photographing ordinary people as well as celebrities. To date, Rankin has photographed some 250 individuals for the show, with the remaining 750 to be shot before and during Rankin Retrospective. The shoots so far have been a revelation, on both an emotional and professional level.
“This has, and continues to be, an extraordinary experience. People come in so nervous, it’s amazing to see their transformation in front of the camera. I can’t wait for the exhibition to kick off. It’s going to be exceptional. I want people to come and engage, to come and change their opinions. I want it to have a positive lasting impact on the people involved and those who come and visit. It’s an amazing opportunity for me, as my celebrity work doesn’t allow me to contribute in such a way.’’
Synonymous with dynamic and intimate portraiture, the photographer Rankin has shot everyone from royalty to refugees. His powerful images are part of contemporary iconography, and mix a cross section of his own personal interests with commercial campaigns, from Nike to Women’s Aid. His work is regularly exhibited in galleries around the world from Sao Paolo to Moscow, London to LA.
Rankin first came to prominence when he co-founded style bible Dazed & Confused with Jefferson Hack. One of the most important magazines of the 90’s, it established its stylists in the fashion elite, broke some of today’s top designers and nurtured the budding careers of a generation of creative photographers.
Earning a reputation for creative portraiture and a talent for capturing the character and spirit of his subjects, Rankin quickly became a formidable force in photography, shooting Brit-pop bands including Pulp and Blur and darlings of pop such as Kylie and Madonna. Rankin’s career continued to blossom and covers for German Vogue, Harpers Bazaar, Arena and GQ quickly followed.
His body of work includes some of the most influential politicians, popular musicians, revered artists and celebrated models since the early 90’s. However, Rankin also continued to take on projects that featured ordinary people, often questioning established notions of beauty and causing controversy and igniting debates along the way.
Rankin is affiliated with a number of charities and has created hard-hitting campaigns for Women’s Aid and Oxfam to name but a few. In 2008, Rankin held an exhibition of his images of refuges in the Congo on the South Bank in London, which helped raise money and awareness for Oxfam’s projects in the Congo.
A number of books of Rankin’s work have been published, including a retrospective of his work, Visually Hungry, a collection of his most recognisable portraits Celebritation, a book of Rankin’s images of his favourite model Tuuli Tuulitastic and most recently a book of his advertising work from 2005 to 2009 called Sold Out.
In addition to his photography career, Rankin co-directs music videos, commercials and feature films with Chris Cottam. Their debut film, The Lives of Saints, penned by Fear and Loathing in Las Vegas writer Tony Grisoni, enjoyed success on the festival circuit and won the grand jury prize at the Salento International Film Festival. Rankin and Chris continue to direct commercial projects and have created music videos for among others, Nelly Furtado, Robyn and The Enemy.
Rankin lives in London with his fiancé Tuuli and his 13 year old son Lyle.
“Rankin Live! runs at the Truman Brewery from 31st July to 10th September for more information visit www.rankin.co.uk
（来源：Artdaily，点击参看译文）
Rankin的部分名人摄影作品欣赏
麦当娜
邓斯特
休 格兰特
朱丽叶 比诺什
凯特莫斯
U2乐队
章子怡
奥兰多 布鲁姆
迈克尔 杰克逊
绿洲乐队
VIVIENNE WESTWOOD
英国女王
